Interactive Islamic Preaching Model On The Discord Application

Mardiani, Wahyuni (2024) Interactive Islamic Preaching Model On The Discord Application. Undergraduate Thesis thesis, UIN K.H. Abdurrahman Wahid Pekalongan.

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Abstract

Mardiani, Wahyuni. 2024. Interactive Islamic Preaching Model On the Discord Application. Thesis Communication and Islamic Broadcasting Study Program, State Islamic University (UIN) K.H Abdurrahman Wahid Pekalongan. Vyki Mazaya, M.S.I. Discord is an application that was originally designed for playing games. However, as time goes by, it is used for various kind of discussions. One of them is for Islamic preaching servers.The essence of the meaning of da'wah is an activity to convey the teachings of Islam or invite others to embrace Islam or carry out the teachings of Islam for happiness in the world and the hereafter. This research aim to prove that there are Islamic servers on the Discord Application. By observing the existence of Islamic preaching activities in it. In addition to find out the interactive preaching model implementation in the Discord application. This research uses a qualitative method with a case study approach. Through observation of the islamic servers. Research methodology uses qualitative descriptive steps where social research obtains descriptive data in the form of words, and images. Furthermore, data is collected through observation, interviews from three users who are members of the server, and documentation uses Connectionism communication theory by Thorndike's. The results showed that the form of interactive preaching model applied on the Discord application islamic server using Interactive Communication between preacher and communicants, also between communicants can run effectively if there is openness, empathy, supportive attitude, and positive attitude. In this case, the evolution of the Discord App from just a gaming platform to an inclusive platform for Islamic religious learning reflects the influence of the digital environment that affects the identity and behavior of its users. This change shows that the environment on Discord, which was originally associated with a violent gaming culture, can provide an Islamic learning experience creating a new identity for its users who are new to learning Islam.

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